May 30, 2017

B2C Marketing

Lead Dog Marketing Communications, B2C Marketing

B2C, or Business-to-Consumer, marketing refers to the tactics and best practices used to promote products and services among consumers. B2C marketing differs from B2B marketing in a number of key ways, one being that it often depends on campaigns' abilities to invoke emotional responses, rather than solely demonstrating value.

Lead Dog Marketing Consultants has ground-level experience bringing new products to market and helping existing products grow marketshare. We craft our messaging with a deep understanding of consumer buying behavior.

Contact us today to see how we can connect you with your consumer audience through various media like TV, radio, web, email and social, just to name a few.